**Shark Tank Brasil: Creators Edition** reinvents the acclaimed business format by placing it at the heart of the Creator Economy—a multi-billion-dollar market that has transformed digital creators into entrepreneurs, community leaders, and agents of social impact.
Developed and produced by Floresta (Sony Pictures Television) in partnership with YouTube, the series features content creators who use digital platforms to launch ideas, educate audiences, and build purpose-driven businesses. Educators, communicators, experts, and entrepreneurs share inspiring stories while pitching impactful projects to a panel of special guests, renowned creators, and executives from leading brands.
While staying true to the essence of *Shark Tank Brasil*, the format has been reimagined for the digital landscape, connecting the show with new generations and the evolving media consumption habits of online audiences. Beyond the competition, the series explores themes such as authenticity, purpose, monetization, and the power of content as a driver of economic and cultural transformation.
The project also received international recognition by winning the **Rose d’Or Latinos** award in the **Digital First** category, establishing itself as a benchmark for innovation in format development and digital content production, while reinforcing Floresta’s leadership in creating internationally scalable, multiplatform productions.
