10 YouTubers compete for the title of best food influencer according to the chefs of GNT.
10 pre-selected influencers receive a video invitation from the chefs.
The mission: each influencer must produce their own take on a nhac recipe on their YouTube channel.
Each influencer publishes a recipe on their channel and encourages fans to like the video.
After 7 days, the 3 influencers with the most likes go through to the third and final stage of the award.
Across 3 episodes, the finalists enter the kitchen and are put to the test in challenges that decide the grand winner.
In the competition led by Mohamad and the judging chefs, each finalist has 2h30 to prepare a year-end supper with a main course and a dessert.
The NHAC award will produce a one-hour TV special bringing together the best moments of the contest and the chefs’ grand supper with the finalist influencers.
